Quality & Testing

Obsessed, in a good way

We make products we want to take. We also make products for our sisters, brothers, friends, and mothers. That might explain why we’re so committed to the highest standard of quality.

Thoughtfully curated products

We introduce products when we feel they meet our strict principles of quality, transparency, and efficacy. We will never claim to have the widest assortment; others can stock thousands of products. Our curated selection allows us to be deliberate with regards to scientific backing and ingredient supply chain. It allows us to ensure all of our products are properly tested and verified.

Formulated with care

We create products that are as effective for your body as possible. That starts with research: we choose ingredients based on the science that backs them up. Then we take care to use the forms of each nutrient that are easiest for the body to digest and absorb.

Folate is a critical nutrient but not everyone can utilize the most common form of this vitamin: folic acid. We only use methylfolate, a form that is naturally found in the cells and that is most easily absorbed by the body.
Time-honored ingredients, like reishi, ashwagandha, and rhodiola have strong histories of traditional use spanning hundreds of years. We formulate them at doses known to scientists and proven by research to be effective.
Whey protein comes in two forms: concentrate and isolate. Ours is an isolate, produced with a method that results in a higher percentage of protein free from much of the fat, carbs, and lactose in concentrates.
Over 800 elderberry farmers are part of the berry cooperative that grows and harvest our elderberries in the valleys of Austria.

Fresh from the source

Our research and development team has traveled the globe, forging relationships with farmers and suppliers as committed to quality, ethical harvesting methods, and sustainability as we are. We take sourcing seriously because ingredient quality influences potency and bioavailability.

Testing 1, 2, 3

We take testing seriously. All of our products are tested three times throughout our supply chain. Once, when we receive ingredients, again during manufacturing, with further third-party testing on finished products. This approach ensures our products meet exacting specifications, and that they're safe. All raw materials and finished products are tested in the United States.

Based on 283 reviews
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It Girl
Barb O.

For my birthday my friend got me the multi pack with different flavors and my favorite was the it girl gut detox flavor because it actually tasted good and I saw a visual difference. I decided to order the ut girl gut one again. Helps with bloating☺️❤️

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It Girl
B. Wyatt
Insane

This is my new favourite.. it tastes so yummy n Im definitely gonna buy this again n again 💯💯

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It Girl
Stephanie G.
Works great! 💜

This definitely helped my body digest and cure my bloating in my stomach and face/neck area as I’ve slimmed down a lot after regularly taking the it girl detox gummies!

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It Girl
Serenity G.
The best bloating supplement I’ve ever found

And the fact it’s vegan (I’ve double checked all the ingredients and tested it and it is 100% vegan unlike some companies!) I’ve been taking them for 2 months and I’m amazed at the difference tbh

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It Girl
Mahsa M.
Awesome!

This is awesome and it tastes great. It fits me and my client’s busy schedules (I’m a fitness coach)😊

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It Girl
Customer

Highly recommend

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It Girl
Sophia R.

Game Changer!!!

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It Girl
Jazmine H.
Just WOAH

The ingredients are incredible!!! The most packed ingredient vitamin gummy I’ve ever found.

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It Girl
Tinesha E.
Wow! The new version is soooo much better !

I’m on day 5 of it girl gut detox the 2.0 version of the original and I’ve noticed that I don’t need my coffee in the morning like I did before. Hopefully I get to see more results in the next few weeks. Loving it so far

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It Girl
Senegall Y.
Great taste and formulation

Tastes great, reduces my sugar cravings, and helps fill in any gaps in micronutrients.

These gummies are absolute perfection!! Not only are the gummies totally delicious but the results they give you are phenomenal!! It's the only skin gummy I will use. Taking these gummies made me feel like I was getting a part of myself back the way it helps my skin and I'm thankful for that!! Adding these to your daily routine are something to feel good about 🥰🍓

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It Girl
Sam J

I like the new version but wish they also kept the old version…

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It Girl
Dustin A

10/10 would recommend. The convenience and taste are huge! Like mixed berries! Plus not having to clean a shaker bottle or extra dishes for greens stuff in powder form, is absolutely excellent!

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It Girl Skin
Jasmine Y

These gummies are shockingly delicious, like strawberries! I hate subscriptions because I feel like they are a trap so I canceled it before the gummies even arrived. We quickly decided to resubscribe because we love the vitamins so much! A bonus is my kids love them too!

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It Girl
Sandy J.

You'll look forward to having them. I carry the bottle around and give them out like candy to family and friends!

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It Girl
Mischa mccarthy
The best gummies vitamins

These are literally amazing taste so damn good I actually inlove with these definitely getting more🥰

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It Girl
Yanibel Nuñez
my experience with vitamins

It has a very pleasant smell and taste and the experience has been incredible.

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It Girl Skin
Melanie H.
Softens and moisturizes skin really well

I have been using this product now for about two weeks. My skin is much softer and I have not had any of the peeling or flaking some retinol product can cause. I can see a slight difference on how my wrinkles appear. They look softer and less noticable compared to before I started using it. I am hopefull that after using it longer term I will get even better results. I will say for the price it is great compared to other retinol /peptide products on the market, and this one has collagen and other great vitamins in it also.

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It Girl Skin
Cathie W.
Skin is so smooth

I love how it makes my skin feel
I think it helps some of my wrinkles
Great quality

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It Girl Power Trio
Magdalena Ruiz
The best vitamins on the planet

Period

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It Girl Skin
Vanessa F.

Love it, it actually works plus It’s natural and vegan!

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It Girl Skin
mkddkkf jdjehdh
ABSOLUTELY OBSESSED

Now I can't live without it!

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It Girl Skin
MICHELLE G.
AMAZING

I love love love the it girl gummy vitamins! Clears not only my skin on my face but also smoothes and makes my skin glow all over my body, such good quality, would 100% recommend it!

I LOVE IT!!!

The It Girl heart gummies are amazing!!!! It feels so good as a morning pick me up and helps so much with inflammation and puffiness! It also helps soothe my psoriasis.

So much YES

I buy a years worth whenever they are available so I always have them 😍 it girls are smart girls! 💞 wish they were always in stock but we do what we gotta do haha 😂