Magdalena Ruiz — Founder of It Girl Vitamins
Magdalena Ruiz is the founder of It Girl Vitamins, the Los Angeles beauty-and-wellness brand behind snack-format products including beauty gummies, collagen peptide lollipops, superfood greens pops and electrolyte hydration pops.
Founder of It Girl Vitamins
Magdalena founded It Girl Vitamins around a simple idea: daily wellness should be effective, easy to understand and enjoyable enough to become a real habit. She leads the brand hands-on across product concepts, formulation direction, packaging, positioning, content and customer experience.
Wellness background
Magdalena is a certified holistic health nutritionist with roughly a decade of experience in wellness and nutrition. Her work focuses on practical daily habits, beauty-from-within nutrition, gut health, hydration and making wellness routines easier to maintain.
What Magdalena writes about
- Beauty-from-within and ingestible beauty
- Collagen and peptide nutrition
- Gut-health and superfood routines
- Hydration and electrolyte habits
- Healthy snacks and functional candy
- Women’s wellness routines and habit-building
Read Magdalena’s work
Magdalena is the named author of wellness and lifestyle content published in The It Girl Edit. Articles are written for general education and are not a substitute for individualized medical advice.
About the brand
Learn more about It Girl Vitamins, or explore the brand’s beauty and wellness products.
Editorial approach
For new and updated health, nutrition and ingredient explainers, The It Girl Edit prioritizes clear sourcing, cautious language and high-authority references where appropriate. Read our Editorial Standards.