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THE IT GIRL EDIT

Beauty, wellness, healthy snacks, That Girl routines and straight-talking guides to feeling good from the inside out.

Gut health · 5 min read

Digestive Enzymes vs Probiotics: What Each One Actually Does

Enzymes and probiotics often share a shelf and a promise, but they do completely different jobs. Here is...

Gut health · 8 min read

The Gut-Skin Connection: What We Know and What We Don't

An honest look at the gut-skin axis: what's well established, what's still unsettled, what probiotics and fiber really...

Greens · 8 min read

What's Actually In a Greens Supplement?

Grasses, algae, fruit extracts and probiotics: what each part of a greens blend contributes, the proprietary blend problem,...

Gut health · 7 min read

Probiotics, Prebiotics and Postbiotics: A Plain-English Guide

The three terms untangled, what CFU really tells you, why strains matter more than counts, and how to...

Two women on sun loungers with the It Girl Superfood Greens pouch
Greens · 4 min read

How to Get Your Greens When You Hate Greens (A Realistic Guide)

Salads, smoothies, powders, juices and greens in candy form: an honest look at every way to get more...

It Girl Gut Glow Up gummies bottle in purple
Gut health · 1 min read

It Girl Gut Glow Up: What’s Inside & How the Formula Fits a Routine

A straight-talking guide to the current Gut Glow Up formula: probiotics, prebiotics, digestive enzymes, superfoods and vitamins.

Cellular Nutrition, Gut Health & Daily Wellness: What the Basics Can Support
Gut health · 2 min read

Cellular Nutrition, Gut Health & Daily Wellness: What the Basics Can Support

A practical, evidence-aware guide to cellular nutrition, gut health, hydration, sleep and where supplements can responsibly fit.

How to Read Gut Supplement Results: What Customer Feedback Can—and Can’t—Show
Gut health · 1 min read

How to Read Gut Supplement Results: What Customer Feedback Can—and Can’t—Show

How to separate clinical research, customer feedback, ingredient studies and hypothetical examples when evaluating a gut-health supplement.